Apple iAd Partners Happy with Early Results

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Join Date: Aug 2006

Posts: 4,536

13th August 2010

The Los Angeles Times reports that Apple’s iAd mobile advertising platform is “getting favorable reviews from the companies whose advertisements were the first to run on the new system.” The article quotes Joe Jacoby, a senior manager of Nissan’s media operations, who says, “What iAd promises is the most progressive thing I’ve seen to date” in digital advertising.

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